Privacy policy

PRIVACY POLICY

Last Updated: 8 August 2026

REVIVAL ATHLETIC, also operating under the names REVIVAL and REVIVAL TRAINING CLUB (“we”, “us”, “our”), respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you:

• Visit or use our website
• Create an account
• Purchase physical products
• Purchase or access downloadable training programmes or other digital products
• Enquire about or participate in coaching services
• Join memberships, communities or other services we may offer
• Subscribe to marketing communications
• Contact customer support
• Complete forms, questionnaires or surveys
• Otherwise interact with REVIVAL ATHLETIC

DATA CONTROLLER

For the purposes of applicable UK data protection legislation, including the UK General Data Protection Regulation (“UK GDPR”) and Data Protection Act 2018, the organisation responsible for determining how and why your personal information is processed is:

REVIVAL ATHLETIC
Also operating as REVIVAL and REVIVAL TRAINING CLUB

Email: revivalathletic@outlook.com
Website: www.revivalathletic.com

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes to our business, products, services, technology, legal obligations or regulatory requirements.

Any updated version will be published on our website and the “Last Updated” date will be amended accordingly.

Where a change materially affects how we process your personal information, we may take additional steps to notify you where required by law.

INFORMATION WE MAY COLLECT

Depending on how you interact with us, we may collect personal information including:

• Full name
• Email address
• Telephone number
• Billing address
• Shipping address
• Order and transaction information
• Payment confirmation and transaction reference information
• Account information and login details
• Products or digital programmes purchased
• Digital-product access and delivery information
• Coaching enquiries and application information
• Fitness and training goals voluntarily provided to us
• Information provided through coaching questionnaires or check-ins
• Customer service correspondence
• Membership or community information
• Marketing preferences
• Reviews, feedback and survey responses
• Records of communications with us
• Any other information you voluntarily provide through our website, forms, emails or services

Payment card information may be processed directly by third-party payment providers. We do not necessarily receive or store your complete payment card details.

HEALTH AND FITNESS INFORMATION

Where you enquire about or participate in personalised coaching or another service that requires us to understand your physical circumstances, you may voluntarily provide information relating to your health, injuries, medical history, physical limitations or other health-related circumstances.

Health information may constitute special category personal data under UK data protection law and receives additional legal protection.

Where we process special category information, we will identify an appropriate lawful basis and an additional condition permitting the processing of that information under applicable data protection legislation.

Where appropriate, this may include obtaining your explicit consent.

We will aim to collect only health or fitness information that is reasonably necessary for the relevant service and will not intentionally request unnecessary medical information.

Purchasing a general downloadable training programme does not, by itself, require you to provide us with detailed medical or health information unless this is specifically required for another service you choose to use.

INFORMATION COLLECTED AUTOMATICALLY

When you visit or interact with our website, certain technical information may be collected automatically.

This may include:

• IP address
• Device type
• Browser type and version
• Operating system
• Approximate location derived from IP address
• Website usage information
• Pages viewed
• Referring website or source
• Date and time of visits
• Cookie and similar technology identifiers
• Shopping-cart activity
• Website interactions
• Analytics and performance information

We may use this information to operate and secure our website, understand how customers use it, diagnose technical problems and improve our products and services.

INFORMATION RECEIVED FROM THIRD PARTIES

We may receive personal information from third parties involved in providing our website, products and services.

These may include:

• Shopify or other ecommerce providers
• Payment processors
• Digital-product delivery platforms
• Website hosting providers
• Email and marketing platforms
• Analytics providers
• Advertising platforms
• Delivery and fulfilment providers
• Social media platforms
• Customer support platforms
• Fraud-prevention providers

The information we receive will depend on the service being provided and your interaction with that provider.

HOW WE USE YOUR INFORMATION

We may use personal information to:

• Process and fulfil physical-product orders
• Process payments and maintain transaction records
• Deliver downloadable training programmes and other digital products
• Provide access to purchased digital content
• Create and manage customer accounts
• Provide coaching or other services you request
• Respond to enquiries and customer-support requests
• Process returns, exchanges and refunds
• Manage memberships or community access
• Communicate important information about orders, products or services
• Provide technical support for digital products
• Maintain records of purchases and customer relationships
• Improve our website, products and services
• Analyse website usage and performance
• Protect our website and systems
• Detect and prevent fraud, misuse and unauthorised transactions
• Establish, exercise or defend legal claims
• Meet accounting, tax and other legal obligations
• Send marketing communications where we are legally permitted to do so

We will not use personal information for purposes that are incompatible with the reason it was collected unless permitted or required by law.

LAWFUL BASES FOR PROCESSING

We process personal information only where we have an appropriate lawful basis.

Depending on the circumstances, this may include:

Performance of a Contract

Where processing is necessary to fulfil an order or provide a product or service you have requested.

For example:

• Processing an order
• Delivering clothing
• Providing access to a purchased digital programme
• Managing an account
• Providing contracted coaching services

Legal Obligation

Where we need to process information to comply with applicable laws or regulatory requirements.

This may include maintaining tax, accounting and transaction records.

Legitimate Interests

Where processing is necessary for our legitimate business interests and those interests are not overridden by your rights and freedoms.

Examples may include:

• Operating and improving our business
• Preventing fraud
• Protecting our website and systems
• Responding to certain customer enquiries
• Maintaining appropriate business records
• Establishing or defending legal claims

Where we rely on legitimate interests, we will consider the nature and impact of the processing and your rights.

Consent

Where you have freely provided consent for a particular purpose.

Examples may include certain marketing activities, non-essential cookies or the processing of certain special category information where explicit consent is appropriate.

Where processing is based on consent, you may withdraw that consent at any time. Withdrawal does not affect processing that was lawful before consent was withdrawn.

MARKETING COMMUNICATIONS

Where legally permitted, we may send you communications relating to:

• New product releases
• Clothing launches
• New training programmes
• Coaching opportunities
• Community updates
• Events
• Promotions
• Offers
• Brand news

We will only send electronic direct marketing where we have an appropriate legal basis and comply with applicable marketing and privacy rules.

You may unsubscribe from marketing emails at any time using the unsubscribe link contained within the message or by contacting:

revivalathletic@outlook.com

Unsubscribing from marketing does not prevent us from sending necessary transactional or service communications, such as order confirmations, digital-product delivery information or important account notices.

COOKIES AND SIMILAR TECHNOLOGIES

Our website may use cookies and similar technologies to:

• Enable essential website functionality
• Remember shopping-cart information
• Maintain website security
• Remember preferences
• Analyse website usage and performance
• Understand customer journeys
• Measure advertising effectiveness
• Support advertising and remarketing

Cookies that are strictly necessary for the operation of the website may be used without consent where permitted by law.

Where consent is legally required for non-essential cookies or similar technologies, such as certain analytics or advertising technologies, we will seek the appropriate consent before using them.

You may be able to manage or withdraw cookie preferences through our website's cookie-management tools and your browser settings.

Further information may also be provided in a separate Cookie Policy or cookie notice.

SHARING YOUR INFORMATION

We may share personal information where reasonably necessary with trusted third parties that help us operate our business.

These may include:

• Payment service providers
• Ecommerce platforms
• Website hosting providers
• Digital-product delivery providers
• Delivery and fulfilment partners
• Email and marketing providers
• Analytics providers
• Advertising platforms
• Customer-support providers
• IT and security providers
• Accountants, lawyers and other professional advisers
• Insurers where appropriate
• Regulatory authorities
• Courts
• Law enforcement agencies where legally required

We may also disclose information where necessary to protect our legal rights, investigate fraud, enforce agreements or comply with a legal obligation.

We do not sell your personal information in the ordinary meaning of selling customer data to third parties for monetary payment.

Where third parties process information on our behalf, we take reasonable steps to use providers that provide appropriate data-protection safeguards.

BUSINESS TRANSFERS

If REVIVAL ATHLETIC or part of its business or assets is sold, transferred, merged, reorganised or acquired, personal information may be transferred as part of that transaction where permitted by law.

Any receiving organisation would be required to handle personal information in accordance with applicable data-protection obligations.

INTERNATIONAL DATA TRANSFERS

Some of the third-party service providers we use may process or store personal information outside the United Kingdom.

Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer complies with applicable data protection legislation.

Depending on the circumstances, these protections may include:

• Transfers to countries recognised as providing an adequate level of protection
• Appropriate contractual safeguards
• UK-approved international data-transfer mechanisms
• Other legally permitted safeguards

DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

Retention periods may depend on factors including:

• The nature of the information
• The products or services provided
• Whether an account remains active
• Customer-support requirements
• Tax and accounting obligations
• Fraud-prevention requirements
• Applicable limitation periods
• The need to establish, exercise or defend legal claims

Once personal information is no longer reasonably required, we may securely delete or anonymise it unless continued retention is required or permitted by law.

DATA SECURITY

We use reasonable technical and organisational measures designed to protect personal information against:

• Unauthorised access
• Unlawful processing
• Accidental loss
• Destruction
• Alteration
• Disclosure
• Misuse

These measures may include appropriate access restrictions, account security measures, third-party security controls and other safeguards appropriate to the nature of the information.

However, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

You are responsible for keeping any account passwords or access credentials confidential.

YOUR DATA PROTECTION RIGHTS

Depending on the circumstances and applicable law, you may have rights including:

• The right to be informed about how your personal information is used
• The right to request access to your personal information
• The right to request correction of inaccurate or incomplete information
• The right to request deletion of personal information in certain circumstances
• The right to request restriction of processing in certain circumstances
• The right to object to certain processing
• The right to withdraw consent where processing relies on consent
• The right to request transfer of certain information to you or another provider
• Rights relating to certain automated decision-making and profiling
• The right to complain to a data-protection supervisory authority

These rights are not absolute and may be subject to legal limitations or exemptions.

To exercise a privacy right, contact:

revivalathletic@outlook.com

We may need to verify your identity before responding to certain requests.

COMPLAINTS

If you have concerns about how we handle your personal information, please contact us first so that we have an opportunity to address the issue.

You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection.

Nothing in this policy prevents you from contacting the ICO directly.

CHILDREN'S PRIVACY

Our coaching services, downloadable training programmes, memberships and community services are not intended for individuals under the age of 16 unless we expressly state otherwise and appropriate parental or guardian arrangements have been made where required.

We do not knowingly seek to collect unnecessary personal information from children.

If you believe that a child has provided personal information to us inappropriately, please contact:

revivalathletic@outlook.com

THIRD-PARTY LINKS

Our website, digital programmes or communications may contain links to third-party websites, platforms or services.

We do not control those third parties and are not responsible for their privacy practices.

We recommend reviewing the privacy notice of any third-party website or service before providing personal information.

CONTACT US

If you have questions about this Privacy Policy, how we use personal information or your data-protection rights, please contact:

REVIVAL ATHLETIC
Also operating as REVIVAL and REVIVAL TRAINING CLUB

Email: revivalathletic@outlook.com
Website: www.revivalathletic.com

Last Updated: 8 August 2026